Strategic management in a globalized economy. Please write a minimum of four pages of APA formatted paper. Please read the “mini-case” on page 29 of your textbook. Provide explanation and analysis by answering the following questions”.
Please provide at least six (6) peer-reviewed resources in support of your arguments.
Please explain your opinion if any of these capabilities are considered as core competence and justify your reasoning.
Starbucks’ mission is “To inspire and nurture the human spirit—one person, one cup, and one neighborhood at a time.” According to your research and (maybe a personal experience as well), what actions do you recommend the firm take to reach this mission?
Please read about Starbucks’s new chief executive officer Kevin Johnson. Do you believe he is a strategic leader? What would be your recommendations to the CEO in terms of challenges he is facing in strategic management?
*Please refer to the Grading Criteria for Professional Assignments in the University Policy for specific guidelines and expectations.
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