AMP 425 Grand Canyon Week 8 Complete Work
Grand Canyon AMP 425 Week 8 Discussion 1
Which product or service have you recently encountered that would be particularly suited for multichannel or interactive marketing? Why?
Grand Canyon AMP 425 Week 8 Discussion 2
At what point does entertainment end and marketing begin? Why did you draw the line there?
Grand Canyon AMP 425 Week 8 Assignment
Executive Summary: Annual Marketing Plan
Develop a 750-1,000-word executive summary of your organization’s (or one you know well) annual marketing plan.
Summary should and include a brief situation analysis, marketing objectives, strategies, tactics, financial considerations, and a timetable for implementation.
Prepare this assignment according to the APA guidelines found in the APA Style Guide, located in the Student Success Center. An abstract is not required.
This assignment uses a grading rubric. Instructors will be using the rubric to grade the assignment; therefore, students should review the rubric prior to beginning the assignment to become familiar with the assignment criteria and expectations for successful completion of the assignment.
You are required to submit this assignment to Turnitin. Refer to the directions in the Student Success Center. Only Word documents can be submitted to Turnitin.
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